The CATmap System from Hometrack will help you get the most out of your customer information by applying sophisticated GIS technology to visualise, manipulate and analyse your data geographically over a backdrop of digital maps. It can be used as a marketing tool to understand your clinets by identifying their demographics.
CATmap gives dynamic access directly to your customer database, and can combine your data with statistics, such as census data and geodemographic classification systems.
CATmap links to spreadsheet packages to allow further analysis and reporting on statistical information selected via geographic criteria. This enables results to be presented in various formats, including graphs, pie charts and histograms.